Studio Point is a multidisciplinary design studio that specializes in developing memorable creative solutions. We believe design is more than just about aesthetics; strong design has the power to influence how ideas are presented and experienced.
We collaborated with artist Chad Attie to create an intimate artists' book highlighting his piece, The Matterhorn; a sculpture loosely based on Disneyland’s famous roller coaster ride of the same name. The idea was to create an experience reminiscent of a roller coaster, but with the ability to pause and explore the individual moments within the artificial mountain.
The 6.5 x 8.5”, 24 paged booklet is digitally printed, bound, and distributed in Los Angeles, CA, 2014.
Our website for Tzu Chi University—a Taiwanese learning institution known for quality medical education—provides prospective students with a natural guided tour experience. Content structure and intuitive navigation were our primary focus given TCU wanted their principles and values to stand out above all else. The gridded layout compartmentalizes different types of content which flow together as popular areas of interest are highlighted.
The website was built responsively with WordPress' CMS platform for easy content editing. View Site
In Awe Magazine is an online news source that aims to present the world beyond higher education. We designed a logo made up of two reconstructed letter forms shown from different perspectives and simplified into a framework to parallel the magazine's mission of creating a reconstructed mindset for new ideas.
This project is still in progress, stay tuned.
We developed a simple website for the MESB laboratory to showcase their achievements and research. The design is based off the hexagonal carbon molecule present in much of MESB’s research in alternative fuel solutions. The hexagonal design also provided the website with a visual pathway and off-set grid lines to guide the audience’s vision—we felt the website should present their work in a simple and yet visually cohesive manner. View Site
Our name stemmed from the Connective Framework; a branded school of thought developed by Carol Liao. In essence, to make a connection, all we need is one point of commonality and this is what Studio Point thrives to achieve.
Our logo mark is made up of gradated, gridded points forming the initials “pt”. We apply our identity to different aspects of visual communication, creating connections throughout different mediums.
